Behavioral Health Growth Specialists
trusted nationwide.

SL oversees the billing and credentialing management teams at Credify, bringing decades of experience in financial management and operational leadership.

SL oversees the billing and credentialing management teams at Credify, bringing decades of experience in financial management and operational leadership. She leads managers who oversee more than 80 credentialing and RCM experts who leverage AI technology and team accountability to consistently achieve collection rates in the mid to high 90% range at below-market pricing.

Before healthcare, SL led design, construction, and development for Rancho Santa Fe Investments.

Before healthcare, SL led design, construction, and development for Rancho Santa Fe Investments — the Lacnys' privately held corporation responsible for multi-million-dollar estates and condo conversions. For nearly 40 years, she has managed all financial aspects of their business and investment ventures.

Jay leads innovation and strategy at Credify, leveraging AI to streamline billing, credentialing, and payer interactions.

Jay leads innovation and strategy at Credify, leveraging AI to streamline billing, credentialing, and payer interactions. With over a decade in healthcare, he drives automation that lowers costs, improves efficiency, and strengthens margins for continued investment in advanced AI technologies.

Jay and SL co-founded multiple companies, beginning with an Internet service provider sold in a multi-million-dollar transaction.

Jay and SL co-founded multiple companies, beginning with an Internet service provider sold in a multi-million-dollar transaction. They later founded SimplyStocks — a financial data firm serving Michael Dell, JP Morgan, and Banc of America Securities — growing to 400 employees before acquisition by McGraw Hill, which expanded it to more than 4,000.

Professor Segedinac wrote his thesis on AI fourteen years ago and has been building real-world AI systems ever since.

Professor Segedinac wrote his thesis on AI fourteen years ago. He is a university professor lecturing and holding practical classes on artificial intelligence, web applications, advanced web technologies, knowledge-based systems, and semantic web.

Professor Savić is a published author and senior software engineer with 14+ years building machine learning systems.

Professor Savić is a university professor, published author, and senior software engineer with 14+ years of experience building machine learning and enterprise information systems. He has led all phases of the software development lifecycle including architecture design, project management, and deployment.

Janet has over 14 years of experience in revenue cycle management and medical coding.

Janet has over 14 years of experience in revenue cycle management and medical coding. She oversees quality assurance for Credify's offshore teams, ensuring accuracy, compliance, and efficiency across all billing and coding operations.

Taras owns the systems that fill schedules and reduce revenue leakage across SMS, email, and automated workflows.

Taras owns the systems that fill schedules and reduce revenue leakage. He leads SEO, lead generation, and automated patient communication — including appointment reminders, follow-ups, and engagement workflows across SMS, email, and pop-ups.

One outcome: every available session filled, every lead followed up.

One outcome: ensuring every available session is filled, every lead is followed up, and no opportunity is lost due to operational gaps.

Pranav brings 12+ years of RCM leadership built on one principle: results are earned, not inherited. He runs high-performance teams where contribution drives everything.

Pranav brings 12+ years of RCM leadership built on one principle: results are earned, not inherited. He oversees large-scale revenue cycle operations at Credify, managing teams of specialists through clearly defined policies, measurable performance standards, and a culture of strict accountability. His teams know exactly what's expected — and exactly what exceptional performance means for their career.

Pranav doesn't believe in tenure as a shield or title as a safety net.

Pranav doesn't believe in tenure as a shield or title as a safety net. He's built and rebuilt RCM operations across dozens of organizations — promoting early when performance demands it, and making hard calls when it doesn't. In his teams, every specialist knows their contribution is seen, measured, and rewarded accordingly. He holds the same standard for himself as he does for the people he leads.

As Director of Offshore RCM Operations, Balaji focuses on process optimization and measurable productivity.

As Director of Offshore RCM Operations, Balaji focuses on process optimization, measurable productivity, and maintaining seamless collaboration between onshore and offshore teams to deliver consistent, high-quality results.